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Avid wins at the 2014 Grammy Awards

Published: Thu January 30, 2014  News Feed


Watching artists use your products to create award winning music is definitely a highlight for any brand in the music product industry and at the 2014 Grammy awards, AVID watched a whole host of Avid using musicians pick up awards for their efforts.

Amongst the list of Avid users was Album of the Year winners, Daft Punk with their album Random Access Memories, and Record of the Year Get Lucky, whilst Song of the Year 'Royals' by Joel Little and Lorde was also an award winning Avid production.



Other Grammy Award-winning projects by artists, producers and engineers who use Avid solutions in their studios include Imagine DragonsRadioactive (Best Rock Performance), Bruno Mars’ Unorthodox Jukebox (Best Pop Vocal Album), and Macklemore & Ryan Lewis’ The Heist (Best Rap Album).

Grammy Award nominee Ariel Rechtshaid spoke about his nomination for Producer of the Year
The GRAMMY nomination for Producer of the Year is an honor,” he said. “I share it with all the artists I’ve been fortunate enough to make music with. We’ve always strived to make music that sounds unlike anything out there and it’s fantastic to be recognized by The Recording Academy. We couldn’t have done it without Avid Pro Tools".
Ariel Rechtshaid has produced records spanning indie/alternative, hip-hop, reggae and R&B. His 2013 releases include Best Alternative Music Album, Vampire Weekend’s Modern Vampires of the City, as well as Haim’sDays Are Gone, Snoop Lion’s Reincarnated, and Sky Ferreira’s Night Time, My Time.

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