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Dolphin help out Pimp My Ride UK

Published: Wed April 04, 2007  News Feed

MTV are currently producing the 3rd series of Pimp My Ride UK following the phenomenal success of the previous 2 series that is due to air in April 2007. The show is MTV’s most watched show pulling in 7.2 million viewers on the MTV Network Channels and a further 2.99 million viewers on Channel 5 in 2005 and 4.2 million viewers on the MTV Network Channels and a further 6.7 million viewers on Channel 5 in 2006. mtv.co.uk averages 5.5 million visits on its website a month.

Further to that, “MTV Overdrive” where viewers can watch specially edited features on its programmes has approximately 5 million video downloads a month – Pimp My Ride UK continues to be the most popular show on both these 2 platforms by far. Pimp My Ride UK is also played on mobile phone and receives approximately 80,000 viewers a month

One of the show’s currently in production they are turning a Ford Transit into a band wagon/on the road recording studio. Because of the extra space to play with compared to the cars we normally pimp it is expected to be a bigger show than usual. We are planning to create a recording studio in the back of the van so the band can start to write and lay down new music when they’re on the road travelling to gigs.

Who else would MTV call? Well Dolphin Music of course!

The remarkable overhaul of a Ford Transit with eye-popping results. Bought from a young offenders institute by its current owner, 27 year-old rock band member Robin from London, it is being fully fitted with a recording studio, VIP lounge (complete with its own Chesterfield sofa) and a toilet.

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