Hendrix to Oasis tourist trail: putting Englands rock locations on the map: Officialdom spots visitor potential 50 years after the rock'n'roll revolution
The Guardian, 05.02.07
For decades the done thing has been to bury Britain's rock heritage rather than praise it….But the era of official neglect is over. A new map of England's rock and pop heritage aims to celebrate nearly 200 destinations linked to famous musicians…. It crowns a resurgent 12 months for British pop. Despite turmoil in the industry, homegrown music is in fashion and bands such as Snow Patrol and Razorlight helped British artists grab a 60% share of the album market last year.
The map is intended to boost internal tourism in a year which is expected to see increased interest in rock tourism. The printed version of the map features 113 locations while the website at www.enjoyengland.com/rocks has 190, along with audio samples. The map marks an official endorsement of pop music unthinkable just a few decades ago. Conor McNicholas, editor of NME, said: "I think there is definitely a shift going on. The reason for that shift is that we are 50 years away from the greatrock'n'roll explosion and the people who were part of that are now part of the establishment, and are in a position to do something about it."