The History of Orange Amps
The History of Orange AmpsTo most in London, the second of September 1968 was nothing more than a blustery day. Little did they know that, in a dingy basement shop in Old Compton Street, the first legendary British guitar amplifier was being created!
Orange was founded by Mr. Clifford Cooper, who remains at the helm to this day. A quiet and reserved man, and certainly not one for the megastar lifestyle, Cooper is probably the last man you would expect to be behind such a highly-acclaimed musical company. With just £300 borrowed from his father and armed with the enthusiasm of a young man of the time, Cooper had set up the shop selling a variety of musical instruments.
Because of his age and low-profile establishment, the majority of the large manufacturers of the time were more than a little reluctant to accept Cooper as a dealer. So, if he couldn't buy them in, the most logical thing was to build them in-house. With a background in electrical engineering himself, he engaged a team of the best design engineers around who set about creating all-valve amplifiers just when the fine and well-established valve technology was being overtaken by transistor-based contraptions. This new wave of amplifiers were cheaper to produce, but could never capture the magical warmth and colour of the old valve setups.
Cooper had acquired a quantity of an orange-coloured vinyl, the material used to cover the wooden shell of amplifiers and cabinets, and it wasn't long before the shop was proudly displaying the very first amplifiers to carry the now famous livery. With that, Orange Amplification was born.
The thing was, these new peculiar-looking boxes sounded rather good, and the news of them was soon spreading like proverbial wildfire. So much so, in fact, that Orange was almost an overnight success. Before long, Orange was standard backline equipment for stages, studios and rehearsal rooms worldwide.
Shortly after this, the big acts of the time started snapping up the products for use as part of their usual set up. Fleetwood Mac were among the first famous Orange users in the UK, followed by Stevie Wonder in the States.
The Seventies was a time of big-budget international tours, with bands packing stadiums and festivals the world over. But, when these bands finally washed up on British shores, they found that there was simply nothing powerful enough to drive such big gigs. In stepped Orange, who set about on the construction of a ridiculously over-sized public address system, neatly packed into a fleet of bright orange lorries. Gigging in the UK meant being chased around by the men in Orange, who travelled the length and breadth of the country providing big sound for big acts.
The town was well and truly painted, with Orange amps and cabs behind all the biggest names in contemporary music. Magazine covers, TV, posters, papers... there was simply no escaping the glare of the brand.
There was something very different going on in the Eighties: changes in the world economy meant that spending hit a low. Fashions changed, but more importantly, pop music changed it's face again. The synthesizer that we all knew and loved for it's odd and unpredictable noises became more and more sophisticated, until whole records could be created completely electronically. The popularity of disco, kick started a dance music movement that has lasted until today.
Very few rock bands survived, and most of those that did were American. The rising popularity of rack based amplifiers and effects left little room for all tube heads. Improved transistor technology allowed younger guitarists to save money by buying cheap combos. Orange were not prepared to lower standards and production was reduced to a trickle of amplifiers to those who truly believed in the quality, warmth and tone of well-built British valve technology.
In the early Nineties, people were again looking for a change in popular music. On the underground scene, bands resumed writing rock. These new bands finally broke through into the mainstream with grunge and brit-pop, bringing with them the valve amps they had spent their advances on.
In 1997, Orange, seeing new potential in the guitar amplifier market, developed and launched the OTR™ system, which was the first major change to the design of the amplifiers that began all those years ago. It was an improvement that was loved by rock and blues musicians from the word go, and Orange was well and truly back on track.
Orange amplifiers now has distribution offices in the UK and USA and are represented by companies all over the world. As times have changed, so has Orange. With a new generation of employees driving the company forward, Orange is growing faster than ever! 1999 saw the development of the AD series amplifiers, 2001 the launch of the Crush series and in 2004 the Rockerverb series was unveiled to the world. The new designs are fresh, innovative and retain the high standards of that first Orange amplifier built in 1968. Cliff Cooper's Orange is a company that has never lost it's ability to build the best amplifiers in the world!
Find out how the history of Orange amps has led to some of the finest tone monsters on the market today.
When Orange’s engineers began discussing the idea of designing an inexpensive battery powered mini amplifier, they already knew one thing… This amplifier was not going to be a novelty item, but rather it would be a fully functional amplifier with features that any guitarist would find beneficial. With…
The PPC108’s 8” speaker delivers a tone that’s punchy and powerful and like all Oranges, the PPC108 is built to last. The robust and rugged skins won’t peel easily. The design features the legendary basket weave tolex grill cloth, Orange crest and badge. Orange PPC108 Cabinet Key Features Ideal for use with the Micro Terror Head 1 x 8…
Class-D switching transistor power amp designs are particulary suited for bass amplification due to their solid low frequency performance and high efficiency. Switching Class-D power amplifier circuits are very efficient, the amplifier's power goes into the speaker rather than generating heat within the amplifier. The Orange Terror Bass 1000 bass head amp features a rugged, folded steel chassis, rubber feet…
The Orange Micro Terror guitar amplifier head features a single 12AX7 preamp-tube with 20W RMS of solid-state output. Powered by a 15V DC supplier (international PSU included) this Micro Terror amp head comes with an aux input for MP3 players or CDs. Orange Micro Terror Amplifier Head Specifications Smallest Terror Guitar Amplifier Head ever made Single 12AX7 Pre-Amp Valve 20…
The Orange Crush PiX 20LDX (Orange) is a guitar amp combo featuring Orange's hieroglyphic symbols which have been unique to Orange amplifiers. The Orange Crush Pix 20LDX is a 20-watt closed cab solid state combo with reverb, tuner and 16 built-in digital effects including reverb, delay, chorus, flanger and vibrato presets. The Orange Crush PiX 20LDX guitar combo also boasts…
The Orange Crush PiX 50BTX is a practice solid state 50-watt bass combo, small enough to carry, loud enough to rock. With an Orange 12-inch speaker, single channel with Gain and Volume controls and 3-band EQ. Flexible with headphone output, line output, speaker output, guitar tuner and AUX MP3 CD player input for jamming to your favorites. The Orange Crush…
The Orange Crush PiX 35LDX (Orange) is a guitar amp combo featuring Orange's hieroglyphic symbols which have been unique to Orange amplifiers. The Orange Crush Pix 35LDX gives you 35-watts of solid state power, Hi / Low inputs, channel switching with Clean and Gain, headphone jack, Bass / Mid / Treble controls, and Reverb. The Orange PiX 35LDX now features…
Orange Tiny Terror Guitar Amp Head The Tiny Terror is a highly versatile workhorse suited to a myriad of guitar playing scenarios. There are two types of guitarist in the world. Those that play through consumer grade amplifiers and those that get to experience the amazing tone produced by professional grade products. For the first time ever, Orange…
There are many guitarists who are quite happy to plug their head into any cabinet they can lay their hands on. It's a pity as you only need use your ears to realize the difference the right cabinet can make to your amplifier's sound. The Right Speakers Too many manufacturers compromise their cabinets by using inexpensive speakers.…
Loaded with a 15-inch speaker and pumping out 100-Watts of bass power, the Orange Cruch PiX 100BXT bass guitar combo amp features an auxiliary input for a MP3 / CD player and a built-in tuner. EQ your sound with Master Volume, Contour, Presence, and 4-band EQ. Practice silently with the headphone output, send your signal to the house PA or…
It's crucial that your valves are in good condition if you want a great tone from your amp. The VT1000 tells you if your valves are faulty or wearing out, ideal for guitar techs and amp repair specialists. Indeed if you have a large collection of amps then it can quickly get very expensive replacing valves due to a suspected…
The TH30's Clean Channel features a Gain, Shape and Master Volume. The shape control is an EQ control facilitating a variety of tones from classic rock through to scooped metal with all variations in between. The power section of the TH30 is powered by a quartet of EL84 output valves and is rated at 30 Watts Class A. There is…
The Orange Dual Terror Tube Amplifier Head is a twin channel 30 watt version of the ever-popular Tiny Terror head. The Dual Terror OS-DT30-H from Orange Amps is a 30/15/7 watt Class A Dual Channel Amplifier Head with a 3 stage gain section and includes a padded gigbag. Features: Twin channel 30 Watts Class A Dual Channel…
This superb 15" speaker enclosure is made from 13 play high density 18mm birch plywood, with tough skids on the base for enhanced stage connection. This hi-tech designed enclosure is side ported and provides for speaker 'self correction'. Internally strutted to avoid cabinet vibration, this enclosure will not rattle, sounds amazing and will extend the bottom-end sound of the OBC410…
"With this amp, simply giving it the number I use in Slipknot seemed logical. I've not been to apt to splash either band logo or artwork all over things, but this will be the beginning of the end of that...maybe."
The Jim Root Signature #4 Terror Head is modelled after the Dirty Channel on the same…
Although not a reissue, the OR50H owes more than a nod to this vintage legend in its cosmetics, tone and even the construction techniques adopted. Featuring a traditional single channel with a three stage gain section, the real weapon in the OR50's arsenal is the HF Drive control. This is two controls in one! As you turn the control clockwise…
Features of the Orange OR15 Pics Only Amp Head Single channel design Pics only front panel FX Loop 15 watt class A valve circuitry Controls: Attenuator, HF Drive, Bass, Middle, Treble and Gain 7/15 Watt Output Valves: 2 x EL84, 3 x ECC83, 1 x ECC81 Dimmensions (mm) 210 x 400 x 190 Weight: 8.65kg
Fitted with two Eminence 10-inch speakers, the OBC210 produces a warm, focused low end and crisp, defined mids. Also fitted, is a horn tweeter. The tweeter can be adjusted for your specific tone and offers total control over your sound. This makes the OBC210 suitable for any genre, from R&B to Death Metal. Orange OBC210-2x10 Bass Speaker Enclosure Key Features:…
Orange's Twin Channel OR100 Valve Amp Head is a new top-of-the-range for the OR series, and is one of the most dynamic and versatile amps Orange has ever made.
Orange Twin Channel OR100H Amp Head specifications
100/70/50/30w Class A/B head 2 channels Valves, 4xECC83/12AX7, 1xECC81/12AT7, 4xEL34 1 x 8 Ohm cabinet connected to one…
There are many guitarists who are quite happy to plug their head into any cabinet they can lay their hands on. It's a pity as you only need use your ears to realize the difference the right cabinet can make to your amplifier's sound. Too many manufacturers compromise their cabinets by using inexpensive speakers. This foolhardy decision can be disastrous!…