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Sennheiser\'s new Guideport delivers wireless message info

Published: Tue March 08, 2005  News Feed

Sennheiser\'s new GuidePort, a wireless, multi-lingual visitor information system for exhibitions, museums, theme parks and the like, delivers pre-recorded (or real-time) audio programs through a receiver/headphone system tailored to meet each visitor\'s needs - his or her language and level of expertise (e.g. child, adult, or expert).

With Guideport, each visitor receives a headphone and rugged pocket receiver, programmed to the desired language and level before entering the exhibits. Pre-recorded audio clips are stored and transmitted continuously by strategically located base transmitters throughout the various zones of the facility.

As a visitor enters a zone, an identifier device initiates the receiver to download and store internally all appropriate audio clips for the exhibits in this zone. When the visitor approaches an exhibit, the associated identifier triggers the receiver to play back the corresponding audio clip.

Alternately, an identifier for real-time event, live performance, film or video may trigger the receiver to switch to conventional radio receiver mode and provide synchronous audio. It also provides for a live tour guide to communicate exclusively with a select visitor group, without affecting the normal audio program heard by regular visitors.

A standard PC or laptop configures the GuidePort system via its software, but is not required for further operation of the system. Optionally, a local PC may stay connected to control the base transmitters in each of the multiple zones.

If connected over a common computer network all base transmitters can then be addressed, configured and updated from a dedicated host PC through the very flexible Sennheiser GuidePort software. A networked system offers the capability to transmit exhibit-wide announcements, or to address specific visitor groups or specific zones, or any combination of specific groups in specific zones.

Announcements may provide safety information, special events and promotional messages. Pre-recorded messages could be programmed to play at pre-determined times or upon command. Through a network the GuidePort system is easily reconfigured. Either a single exhibit, or an entire zone, or all zones of the facility can be changed.

For example, languages, content or the lengths of audio clips may be changed according to visitor requirements - perhaps shorter audio clips to improve traffic flow during busy times and longer clips on slower days.

Because the Sennheiser GuidePort software necessarily tracks each visitor to provide appropriate audio, it also generates useful statistics for exhibit curators - time spent in each zone, the path traveled, etc. Moreover, each visitor can receive a printout of his or her route, which might also highlight the areas not traveled - encouraging another visit.

\"The GuidePort system delivers a personalized, detailed, and lively interactive experience for each visitor,\" noted Denise Lavoie, product manager, GuidePort. \"Backed by decades of Sennheiser cutting-edge wireless technology, GuidePort is foolproof, solid, and reliable. It requires minimal installation and maintenance and will pay for itself through satisfied visitors and word-of-mouth advertising in very short order.\"

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